Why Mobile-First Shopping Is No Longer Optional

More than half of ecommerce transactions happen on mobile. Brands must optimize their websites and checkout flows to avoid abandoned carts.

Key improvements

  • Faster page load and lightweight UI
  • One-tap checkout options like UPI/Apple Pay
  • Sticky CTA buttons and simplified forms

Conclusion
Mobile optimization affects revenue directly; slow or complex mobile UX results in lost customers.

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